Transforming Marketing Efficiency

Smart Marketing Resourcing for Growth

The Challenge

P’Nut Asian Kitchen, a fast-growing chain of Southeast Asian street food restaurants, was in need of dedicated marketing support, without the overhead of a full in-house team. They required a partner to develop a cohesive marketing strategy and assist with execution on a weekly and monthly basis, ensuring consistent brand activity across channels while driving return on investment.

The Solution

headmark stepped in as an extension of the P’Nut team, offering agile, end-to-end marketing support. From strategy and planning to weekly campaign execution, content creation, media buying, and digital optimisation… headmark provided the resources, expertise, and continuity the brand needed.

By outsourcing to headmark, P’Nut was able to:

• Reduce the cost of hiring a full-time internal marketing team
  

• Implement a structured, data-led marketing plan
  

• Increase efficiency in campaign execution and media spend
  

• Achieve stronger ROI through smarter, targeted activity
  
  

The Outcome

With headmark’s support, P’Nut now operates with the consistency and professionalism of a high-performing internal team, without the cost or complexity. The brand continues to grow its digital presence, increase in-store traffic, and connect with its customer base more effectively than ever before.